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Outrage over 'degrading' breast augmentation website

Women Post Photos Online and Men Donate Money for their Surgery

London, UK - 15 June, 2007 - The British Association of Aesthetic Plastic Surgeons (www.baaps.org.uk ), the not-for-profit organisation established for the advancement of education and practice of Aesthetic Plastic Surgery for public benefit, today denounced a website offering free breast augmentations as 'degrading' and warned British women that the process was entirely inappropriate for what should be a life-changing decision.

The BAAPS have learned that UK women are being lured into joining the 'myfreeimplants.com' site, where they post photos of themselves and a personal profile, meant to entice men to donate money to pay for their breast augmentation surgery. Benefactors are then allowed unrestricted access to all profiles, are able to 'send messages to the ladies' as well as 'purchase any personal products the ladies may have for sale' and even 'receive custom photos of your favourite girls (you may even request specific outfits)'.

According to consultant plastic surgeon and BAAPS President Douglas McGeorge;

"This is a wholly inappropriate way to proceed with what should be a serious decision made by a fully informed patient. The site's promise that there are 'no right or wrong' cases is frightening - clearly there is no proper medical assessment of candidates, which at best could lead to disappointment, at worst, to someone's health being endangered."

Adam Searle, consultant plastic surgeon and former President of the BAAPS, adds;

"I thought I could no longer be appalled by the circus-like atmosphere surrounding plastic surgery - but this is really quite shocking. The invitation for women to post suggestive photos, sell personal items and chat with strangers over the Internet in exchange for a breast augmentation is just plain degrading."

ENDS

The BAAPS (www.baaps.org.uk), based at the Royal College of Surgeons, is a not-for-profit organisation, established for the advancement of education and practice of Aesthetic Plastic Surgery for public benefit. Members undergo thorough background screening before they can join. Information about specific procedures and surgeons’ contact details can be found on the website, or by contacting their office at 020 7430 1840. Further materials can be posted to members of the public seeking specialised information. BAAPS is also on Twitter: www.twitter.com/BAAPSMedia   and Facebook: www.facebook.com/BritishAssociationofAestheticPlasticSurgeons

For all media enquiries, please contact pr@baaps.org.uk

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